First Entertainment Credit Union Reaches $2 Billion In Assets
First Entertainment Credit Union, the premier financial partner to members of the entertainment community, surpassed $2 billion in assets in May 2021. Driving asset growth is a $1.7 million investment in technology, as well as product and service enhancements during 2020 and the first half of 2021.
“Our members’ needs are always our first priority,” said Lisa Landt, President and Chief Executive Officer at First Entertainment. “Providing secure and convenient access, and an excellent member experience was essential to helping them through a challenging year, so we prioritized initiatives to help make their lives easier.
“We strive to become the lifetime credit union for our members and their families, which is why we put them at the heart of everything we do.”
First Entertainment Credit Union ended 2020 with $1.89 billion in assets and membership growth of more than 3.0%, totaling nearly 90,000 members. In the first quarter of 2021, the Credit Union launched modern and affordable products for members, including the first ever cash back credit card, resulting in a 51% YoY increase in credit card transactions.
First Entertainment Credit Union membership is open to employees, their families and retirees of companies in the entertainment industry, along with Los Angeles County residents and eligible businesses.
About First Entertainment
Since 1967, First Entertainment Credit Union has served creators in the entertainment industry. Headquartered in Hollywood, Calif., First Entertainment provides banking and financial services through its 8 branches in Los Angeles County – including the Warner Bros., Sony, and Paramount studio locations – and manages $2 billion in assets with a team of more than 200 employees. First Entertainment provides financial solutions to nearly 90,000 members through accessible 24/7 digital banking, unique entertainment-industry financial products, services, and ATMs. Visit FirstEnt.org.